Reduce the price of the day pass for non-express buses. Over the past two months I have become very familiar with the system. Most of the time however it is not worth getting a day pass because of the cost of the pass and the time it takes to travel from destinations, including waiting at bus stops. If the price of the day pass was reduced to 4 or 5 dollars, I would be more likely to use VTA.
Idea No. 74